The Epicenter of Independent Cinema
Date: January 22 – February 1, 2026
Location: Park City, Utah
While not a traditional asset auction, the Sundance Film Festival is a crucial node in the luxury lifestyle network. It gathers the creative elite, investors, and cultural icons in the snowy peaks of Park City. It is a place where deals are made, and trends are set.
Attending Sundance requires logistical planning and often, significant expense for exclusive access and hospitality. For the high-net-worth individual, maintaining liquidity during such travel-heavy periods is essential. Borro offers luxury asset loans that provide fast access to capital, ensuring your focus remains on networking and the cultural experience.
See how Sundance fits into the national picture in our Luxury Asset Agenda.


